Nicolle Keyes has over 15 years’ experience across the full marketing spectrum—public relations, advertising, branding, social media, market research, etc — within the APS government, tourism, museum and arts sectors.
She has worked in the cultural and tourism industry over the past ten years and has a very good understanding of how these industries work, the challenges they face and the variety of key players that are involved, including their different needs and agendas.
She also has considerable experience in developing and implementing creative and strategic advertising campaigns that achieve measurable results. Many of her campaigns have won international and national awards.
Ms Keyes is currently Marketing Manager of Old Parliament House and has completed a two-year contract as Senior Marketing Manager for the Centenary of Canberra where she worked alongside Creative Director Robyn Archer in developing a marketing strategy to promote Canberra and the centenary year-long program of events.